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Google’s parent company might want to buy Twitter


LinkedIn CEO Jeff Weiner speaks during a product announcement at his company's headquarters Thursday Sept. 22 2016 in San Francisco. Linked In wants to become more useful to workers by adding personalized news feeds helpful messaging

Twitter, Salesforce and Alphabcould not be reached immediately for comment.

Twitter shares jumped more than 19 percent to $22.22 per share on Friday, marking the largest one-day rise since their first day of trading in 2013. Salesforce shares fell more than 3%, while Alphabet dipped around 0.25%.

Of late, Twitter has been struggling with slowing user growth, falling stock value, and has been a feeding ground for vicious online abuse to maintain its place among the social- media giants it’s competing with. The report said the two companies aren’t the only ones interested in Jack Dorsey’s startup, which has “several” potential bidders.

American cloud-computing company Salesforce.com is also among the likely candidates, who have initiated negotiations for the purchase. It appears Twitter’s directors may be willing to close the curtain on the company’s troubled run on the public markets.

But a recent presentation about its new “Einstein” artificial intelligence platform provided a peak at how Twitter could fit into the company’s strategy.

The social media company is engaged in conversations with potential suitors that are said to include Google and Salesforce.com, among other technology companies, sources said. “I simply love Twitter”, he said.

Afshar’s sentiment is not shared on Wall Street, however.

As of the end of the second quarter, the company had an accumulated loss of almost $2.3 billion since its inception.

Twitter has failed to keep pace with Facebook Inc. and Snapchat as far as growth and a loyal fan base are concerned. Both now boast more users than Twitter by most measures even though they are much newer, and advertisers have begun to migrate their ad dollars accordingly.

The flagging operation of the firm has additionally spurred talk of a takeover.

Co-founder Jack Dorsey took over as chief executive in July of past year after the previous boss, Dick Costolo stepped down.

In April, Twitter signed a deal with the NFL to live stream Thursday night football games.